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12 Best UK Fulfilment Services You Won’t Regret Using in 2026
TLDR: What are the best uk fulfillment services? Compare pricing, tech features and dispatch speeds to find the right 3PL for scaling your business fast.
- UK e-commerce shoppers expect fast, low-cost shipping: for example, 78 % of consumers in one UK study said they expect same-day or next-day priority deliveries.
- Most fulfillment providers offer Shopify, Amazon, and WooCommerce integrations as standard features.
- Pick-and-pack fees in the UK typically range from about £0.85 to £1.50 for the first pick per order, with additional item picks adding £0.20-£0.50 in many cases.
- Same-day dispatch cut-off times vary widely between providers and should influence your selection (note: specific cut-off times vary by provider and location).
- Reviews from platforms such as Trustpilot, Reddit and G2 show significant differences in customer support and reliability, meaning choosing the right provider is not just about price or coverage.

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Comparison of top UK fulfillment companies
Best fulfillment companies in the UK (2025)
Bezos AI
Bezos.ai is positioned as a fast-growing UK fulfillment partner built for brands that want automation, transparent pricing and multi-channel reach. The company operates a large international network and offers strong tech capabilities that appeal to fast-scaling e-commerce businesses.
Key features:
- AI powered fulfilment tools with real time dashboards and inventory automation
- Network of more than 60 fulfilment centres across 17 countries
- Pick, pack, ship and returns handled in one system
- Same day and next day dispatch options with late cut off availability
- More than 30 e-commerce integrations including Shopify, Amazon, WooCommerce, eBay and Etsy
- Transparent cost structure with no long contracts
- Carbon neutral delivery options available
Pricing:
Bezos.ai publishes clearer pricing than many UK 3PLs. Standard UK fulfillment starts from about £3.18 per order, next day from about £3.50 and zero emissions delivery from about £6.92. Storage begins at roughly £3.20 per cubic metre per week. Their platform subscription typically starts at around £149 per month. Final rates vary by order volume, dimensions and required delivery speeds.
Pros:
- Very strong tech platform
- Global fulfilment network
- Transparent costs
- Wide integration support
- Suitable for fast scaling brands
Cons:
- Software subscription adds to monthly costs
- Pricing can rise with complex product profiles
- Limited public feedback for certain international locations
Summary of reviews:
On Trustpilot, users highlight helpful support and clear reporting, but what stands out is their ability to promptly address issues, communicate effectively, and escalate when necessary. A number of Reddit threads from UK sellers describe the system as easier to understand than traditional 3PL dashboards.
G2 and software review sites praise the automation features but mention that onboarding can take time for small teams. The general consensus is that customer service and transparency are strengths while speed of issue resolution varies depending on warehouse location.
Best for:
Brands that want a tech driven fulfilment partner with predictable pricing and international reach.
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Huboo
Short description of the company and positioning
Huboo is a UK-based e-commerce fulfillment provider targeting small-to-mid-sized merchants who need transparent pricing and strong integrations. They promote their “hub model” (micro-warehouses within larger sites) as a way to improve pick-times. The core pitch is efficient, tech-enabled UK & European fulfilment.
Key features:
- Transparent “fully inclusive” pick-pack & shipping pricing including inbound processing and courier.
- Hub-within-warehouse layout to improve pick efficiency and accuracy.
- Wide integration support (Shopify, WooCommerce, Etsy and others) with real-time dashboards.
- Offers returns processing, storage, packaging and multi-channel fulfilment (UK + EU) support.
- Subscription model with tiered service levels (Silver/Gold/Platinum) to align with volumes.
- Free storage incentives for new clients (e.g., two months free when onboarding).
- Serving a wide range of product types including subscription boxes, D2C, multi-channel sellers.
Pricing:
Huboo’s pricing is presented with transparency: their “fulfilment costs” page indicates you can start from about £1,000 per month in total spend. A more detailed breakdown shows items from ~£1.69 to £6.20 per item for 24-hour or 48-hour fulfilment depending on size/weight. They also charge subscription tiers (Silver from ~£50/month for up to 300 orders), rising to higher tiers for more orders. Storage, extras, custom packaging and returns are additional. Many fees depend on product size/weight and dispatch method.
Pros:
- Clear and transparent pricing structure compared to many 3PLs
- Tech and integrations strong for e-commerce merchants
- Flexible service tiers suitable for smaller brands scaling up
- Good for standard UK fulfilment + EU expansion
- Free storage incentive on onboarding
Cons:
- Some clients report occasional unexpected extra fees (packaging, surcharges) despite “included” claims
- For high volume or large/palletised products the micro-hub model may become less ideal
- Review-based feedback shows some drop in operational consistency during peak times
- Subscription model adds fixed cost which may be less ideal for very low-volume sellers
Summary of reviews from Trustpilot, Reddit, G2
On Trustpilot, Huboo holds a score of ~4.0 out of 5 with over 1,000 reviews. Many reviews praise the setup process, customer support responsiveness, especially prompt assistance of Ella and Maximillian, but they are not so hot on self-help screens.
Some negative reviews highlight issues: “unexpected surcharges”, “delays during peak seasons”, “billing inconsistencies” and “lack of proactive communication”.
One comment on Reddit says that early service is excellent but the more you collaborate with them, there are more issues with order lock-ups and support response. Overall, the consensus: the platform works very well for smaller brands with standard product types and moderate volumes; for very high volume, complex SKUs or uncommon workflows some caution warranted.
Best for:
Growing e-commerce merchants in the UK/Europe who need integrated fulfillment with tech tools, clear pricing and scalability for the 300–3,000 order/month range.
Fulfillable
Fulfillable is a UK e-commerce fulfillment provider focused on transparency, fast dispatch and clear operational workflows. The company positions itself as a modern 3PL built for small and mid sized brands that want predictable pricing and reliable same day processing.
Key features:
- Real time inventory dashboard with clear stock visibility
- Claims more than 99 percent of orders are shipped the same day
- Pick, pack, ship and returns management under one system
- Storage options for small bins, shelves and pallets
- Multi channel support for D2C, subscription boxes and marketplace sellers
- Integrations available for major e commerce platforms
- Clear, itemised pricing that is easier to forecast than many traditional 3PLs
Pricing:
Fulfillable publishes sample fulfilment fees online. Tracked 3 day letters start at around £1.18 for items up to 100 grams. Storage pricing starts at £0.05 per day for pick bins, £0.15 per day for shelves and around £0.80 per day for pallets. Final fulfilment cost varies based on weight, courier service, packaging and volume. Their structure is straightforward, so users can estimate costs more easily compared to quote only fulfillment providers.
Pros:
- Very transparent pricing
- Strong same day dispatch performance
- Good option for small to mid sized brands
- Clear dashboard and simple workflows
- Storage costs are competitive
Cons:
- Limited international warehouse network
- Custom or complex workflows may require manual setup
- Some advanced features are less robust than larger enterprise 3PLs
- High volume brands may outgrow the model over time
Summary of reviews from Trustpilot, Reddit, G2
Trustpilot reviews average about 4.3 out of 5. Users highlight friendly support, clear pricing and reliable same day shipping. Some reviewers mention occasional courier related issues or delays during peak periods. Reddit posts describe
Fulfillable as easy to work with and suitable for smaller brands.
There are few G2 or software platform reviews, but general feedback across forums is that customer service is attentive and pricing is honest, with a few comments requesting more automation options for larger operations.
Best for:
Small and mid sized e commerce brands that want predictable billing and consistent same day dispatch.
H3: 4. ShipBob UK
ShipBob UK is a global fulfilment provider that offers UK-based fulfilment centres and international shipping infrastructure. It targets brands that are scaling beyond domestic UK sales and need robust integration, multi-warehouse reach and seamless global operations.
Key features:
- 60+ fulfilment centres globally including UK, Europe and North America.
- High accuracy and on-time shipping performance: 99.97% accuracy rate, 99.6% of orders ship on time.
- Real-time dashboard, inventory visibility, and analytics tools for e-commerce brands.
- Multi-channel support (DTC, B2B, marketplace, retail) with integration to major platforms and marketplaces.
- Shipping speed options such as guaranteed 2-day shipping and fast fulfilment paths.
- UK fulfilment centres located in London & Birmingham support both domestic UK dispatch and international expansion.
Pricing:
ShipBob UK uses a quote-based pricing model rather than openly published “from” rates. They emphasise cost-savings (e.g., 13% cost reduction and 18% fewer cart abandonments) for brands using their network. Because of the custom nature of orders (size, weight, packaging, shipping lane, volume), you’ll need to request a quote to get specific pricing for your brand.
Pros:
- Excellent for brands with UK + international shipping needs
- Strong tech stack and visibility across warehouses
- High accuracy and consistent SLA performance
- Supports multiple sales channels and platforms
- Global fulfilment network enables growth beyond UK
Cons:
- May be over-engineered (and likely more costly) for small UK-only brands
- Custom pricing means less transparency upfront versus “from £X” models
- Some user reviews note issues with carrier hand-offs, unexpected fees or onboarding friction
- Feedback from forums suggests service quality can vary by region/warehouse
Summary of reviews from Trustpilot, Reddit, G2
On Trustpilot, ShipBob holds around 4.2 out of 5 stars based on 900+ reviews in the UK market. Many users praise the dashboard, integrations and fulfilment speed.
Issues raised in Reddit threads highlight that while the tech is slick, smaller brands report problems with inventory discrepancies, surcharges and support responsiveness.
Overall, the consensus is that ShipBob is highly capable and scalable, but you should check onboarding, contracts and cost details carefully if you’re a smaller merchant.
Best for:
Medium to high-volume UK sellers aiming for growth into Europe and beyond, with multiple sales channels and need for strong fulfilment infrastructure.
James and James
James & James Fulfilment is a UK-based 3PL that emphasises tech-driven fulfilment and multi-channel support, leaning into businesses that are scaling and need strong operational infrastructure rather than just basic storage and dispatch.
Key features:
- Proprietary fulfilment software (ControlPort™) offering real-time order/inventory tracking.
- UK fulfilment centre plus partner slots in Europe and globally for brands wanting to expand beyond the UK.
- Same-day pick & pack and next-day UK shipping offered via their UK facility.
- Matching services for returns, kitting, branded packaging and multi-channel (DTC + marketplaces) fulfilment.
- Transparent detailed breakdowns of surcharges, pick & pack fees and storage costs provided publicly by comparative sources.
- Geared to brands shipping several hundreds or thousands of orders per month rather than micro-shops.
Pricing:
Pricing is largely quote-based and depends on volume, product size/weight, packaging, and service level. Public comparative sources show pick & pack fees starting around £1.40 for the first item and ~£0.30 for each additional item, packaging from ~£0.67 for a basic box, and storage around £0.95 per cubic metre (though discounts apply with volume). Because of this variation you’ll need to request a tailored quote to get full pricing for your business.
Pros:
- Strong technology and tracking tools for brands wanting visibility.
- Good for scaling brands needing international reach and robust fulfilment process.
- Clear breakdowns of the cost model make it easier to forecast once onboarded.
- Dedicated fulfilment centre in the UK that supports next-day shipping.
- Good reputation for onboarding and system setup in many recent reviews.
Cons:
- Pricing may be higher than simpler fulfilment options—small volume brands may find it less cost-efficient.
- Some contracts may include setup fees, monthly account management fees and channel-connection fees.
- Some users report less flexibility for highly custom workflows or very low-volume sellers.
- Review data shows occasional issues with billing transparency or support responsiveness in some cases.
Summary of reviews from Trustpilot, Reddit, G2:
Trustpilot shows an average rating around 3.9 to 4.0 out of 5 based on ~100+ reviews. Many reviews praise the onboarding process, clarity of service and technology. Some reviewers, especially smaller brands, raise concerns about cost, flexibility and handling of exceptional orders. Reddit- and forum-based commentary reflect a general view that J&J is a strong partner for brands scaling up, but perhaps not the best value for very small operations.
Best for:
Brands shipping several hundred to thousands of orders per month that need robust tech, UK plus international fulfilment capacity and full multichannel support.
Zendbox
Zendbox is a UK-based fulfilment provider built for e-commerce brands that demand speed, accuracy and smart tech. They position themselves as a tech-driven 3PL offering late cut-off times and real-time control, ideal for fast-growing online businesses.
Key features:
- Ultra-late order cut-off time (up to 9 pm) so orders placed later in the day can still ship same-day.
- Real-time dashboard and portal (Zendportal) offering real-time visibility of orders, inventory and dispatch.
- High accuracy: they claim “99.999%” picking accuracy and “99.7%” same-day shipping for qualifying orders.
- Custom packaging, returns processing, multi-channel fulfilment across DTC and marketplaces.
- UK fulfilment centre(s) equipped with advanced systems, aimed at brands using UK & European markets.
- Good support and onboarding for brands shifting their fulfilment to a 3PL partner.
Pricing:
Zendbox uses quote-based pricing rather than a fixed “starting from” rate widely published. Some external sources list sample figures: minimum monthly spend around £400, first-pick from ~£0.76, storage from ~£3.50 per m³/week, shipping example ~£3.14–£3.27 for 1kg 24-48h parcel. Final pricing will depend on volume, size/weight of items, service level and packaging.
Pros:
- Very late cut-off time supports late-day orders and improves conversion potential
- Strong tech visibility and accuracy metrics give brands good operational control
- Custom packaging and returns make it more than basic “pick-and-ship”
- Good fit for multi-channel brands shipping UK + Europe
- Many positive user reviews for onboarding and support
Cons:
- Because of premium features, cost may be higher compared to simpler fulfilment models
- Quote-based pricing means less transparency upfront for smaller brands
- Some reviews mention issues during peak periods (e.g., delays around major sales)
- Might be better suited for brands with moderate to high volume rather than very small sellers
Summary of reviews from Trustpilot, Reddit, G2
On Trustpilot, Zendbox holds a rating around 4.7 out of 5 based on 42 reviews. Reviewers highlight fast dispatch, helpful onboarding, and technology clarity. A handful of customers mention delays during peak periods or challenges in scaling.
Forum/Reddit comments show that many brands switched to Zendbox after poor experiences elsewhere, citing improvement in fulfilment speed and accuracy.
Some threads caution that smaller sellers should confirm fees and service level details before committing.
Best for:
Brands shipping across UK and Europe, with volumes large enough to take full advantage of late cut-offs and tech visibility, who need a fulfilment partner capable of handling high accuracy and fast dispatch.
ByBarcode
ByBarcode positions itself as an end-to-end fulfilment service with a strong emphasis on FBA preparation, e-commerce distribution and returns handling. While it is not strictly UK-only, it serves UK/European clients and supports Amazon FBA workflows, making it a viable option for sellers who need fulfillment plus FBA preparation.
Key features:
- Storage and inventory handling for multi-channel sellers.
- FBA fulfilment service: product prep, labelling, packaging and shipment into Amazon UK/EU warehouses.
- E-commerce special distribution: converting bulk to daily order fulfilment, returns handling and customised packaging.
- Returns management and reverse logistics service.
- Packaging and re-packing support for D2C brands and marketplace sellers.
Pricing:
ByBarcode does not publish standard UK “starting from” pricing openly on its website. Instead their pricing is quoted based on specific user requirements: product dimensions/weight, fulfilment location (UK or EU), service level, FBA vs D2C, etc. You’ll need to contact their sales team for a tailored quote.
Pros:
- Good fit for sellers who are using Amazon FBA and need specialized prep + shipping into Amazon warehouses.
- Supports both D2C and marketplace workflows alongside typical pick-pack.
- Returns and custom packaging available within the service scope.
Cons:
- Less transparency around pricing compared to providers that publish “from £X” rates.
- Limited publicly available review data specifically for UK fulfilment clients, making performance harder to benchmark.
- As the service covers FBA and other channels the complexity may mean smaller sellers face higher minimums or setup overhead.
Summary of reviews from Trustpilot, Reddit, G2:
On Trustpilot, reviews of Buyabarcode.co.uk (which appears closely linked) show a TrustScore around 2.5 out of 5 from 7 reviews, but this appears to concern barcode-purchase service rather than fulfilment. Feedback notes issues around customer service and barcode acceptance on Amazon. Independent fulfilment-service reviews for ByBarcode are scarce. Reddit and e-commerce seller forums offer almost no detailed commentary on their UK fulfillment performance. The available data suggests you should approach with caution, verify service level agreements and ask for references from UK-based clients.
Best for:
Sellers using Amazon FBA and needing support for prep, labelling, international shipping into Amazon warehouses who are comfortable managing more of the complexity themselves.
Core Fulfilment
Core Fulfilment is a UK-based order only fulfillment provider focused on simplifying fulfillment for e-commerce brands. They position themselves as a transparent, tech-enabled partner that can handle late-cut-off processing and support brands from startup scale through to higher volumes.
Key features:
- Up to 10 pm order cut-off for same-day or next-day dispatch.
- More than 50 integrations with shopping carts, marketplaces and inventory systems; open API support for bespoke platforms.
- Multi-carrier shipping options including next-day, weekend dispatch and European/international delivery.
- Cloud-based system providing 24/7 access, multiple user log-ins, custom reports & alerts.
- Scalable infrastructure built to support growing volumes and peak-season fluctuations.
- Open pricing calculator and intention to provide “simple & effective” cost structures for clients.
Pricing:
Core Fulfilment aims to provide understandable pricing that ties to the client’s activity. They point to a pricing calculator on their site and emphasize “open & transparent pricing”. Specific public “from” figures are scarce; one older reference lists storage fees at about £10.88 per pallet per month. For pick & pack, storage, shipping, further detail requires a custom quote.
Pros:
- Very late order cut-off gives brands flexibility and improved customer delivery experience
- Strong integration support across e-commerce platforms
- Scaling capability and infrastructure ready for growth
- Transparent attitude toward pricing and service levels
- Positive customer reviews highlight support and onboarding responsiveness
Cons:
- Lack of widely published “from £X” price points means you’ll need to engage for accurate costing
- Though late cut-off is a strong point, brands shipping very heavy/bulky items may face higher costs or different service constraints
- Smaller brands with very low volumes may not yet benefit from full scale efficiencies
- Some users say that extra services (custom packaging, returns) may carry surcharges or require separate negotiation
Summary of reviews from Trustpilot, Reddit, G2:
On Trustpilot, Core Fulfilment has a rating around 4.6 out of 5 based on 25 reviews. Many clients say the team made onboarding smooth, especially when transitioning from another centre. Reviews highlight extended packing hours and consistent KPI performance in seasonal fluctuations. Some forums (e.g., UK business forums) note fewer independent reviews than bigger players, so it may pay to ask for recent case-studies.
Best for:
UK-based e-commerce brands of small to mid size that want strong tech, late dispatch capability and transparent fulfilment operations.
Fullers Logistics
Fullers Logistics is a UK-based fulfilment and warehousing specialist with more than 60 years’ heritage. They serve both B2B and DTC brands, operating from sites in the South and Midlands of England and offering multi-channel fulfilment, storage, dispatch and returns services. Their positioning emphasises reliability, skilled staff and end-to-end fulfilment support.
Key features:
- Two main UK fulfilment centres (Slough and Leamington Spa) strategically located for national shipping coverage.
- Integrated fulfilment software with inventory synchronisation, custom workflows, and real-time reporting.
- Support for multi-channel brands with services for B2B, DTC, retail and international dispatch.
- Automated parcel tracking service named “Follow My Parcel”, giving brands and customers proactive delivery notifications.
- Handling of complex fulfilment flows including subscription boxes, kitting, returns management and custom packaging.
- Flexible warehouse space and scalable operations to adapt to peak seasons and growth phases.
Pricing:
Fullers Logistics does not publish standard “from £X” pricing on their public site for fulfilment services. They emphasise a tailored quote-based approach based on order volume, SKU complexity, service level and destination.
Pros:
- Long-standing UK fulfilment expertise, giving credibility and proven reliability
- Strong location coverage with sites in key logistical regions of the UK
- Effective software and tracking tools to support brand visibility and customer experience
- Ability to handle both standard and more complex fulfilment workflows (returns, kitting, custom packaging)
- Responsive approach to peak times and changing volume demands
Cons:
- Lack of publicly available transparent starting pricing means forecasting may require more effort
- For very low volume sellers the tailor-quote model may mean minimums or higher per-unit costs
- While their public materials emphasise strong service, independent review data is limited for client experience
- Smaller or niche brands may find the minimum service level or cost structure less optimal compared to simpler 3PLs
Summary of reviews from Trustpilot, Reddit, G2
Independent customer review data for Fullers Logistics is limited. One business directory reports a 4.1 out of 5 rating based on 92 reviews, citing good communication, helpful staff and professional fulfilment service.
Employee-based review sites (e.g., Indeed) show ratings around 4.1 out of 5 for staff experience, though these reflect employment rather than client fulfilment service.
Given this, the anecdotal feedback suggests that brands value Fullers’ reliability and team responsiveness but should ask for recent client case studies and SLA performance during onboarding.
Best for:
UK-based e-commerce brands of small to mid size that seek a fulfilment partner with strong infrastructure, solid tech and an eye on scaling while keeping quality high.
Rapid Pack
Rapid Pack Fulfilment is a UK-based e-commerce fulfilment partner aimed at brands striving to scale. They emphasise fast dispatch, strong tech integrations, and brand-focused packaging and support, positioning themselves as a growth engine rather than just a warehouse.
Key features:
- Pick, pack & ship for D2C, B2B and subscription models with branded packaging support.
- Real-time dashboard, live inventory visibility and order tracking from inbound to dispatch.
- Integrations with major platforms (Shopify, WooCommerce, marketplaces) and over 100+ store connections.
- Services tailored for industry sectors like beauty, supplements, electronics, toys, footwear and heavy/bulky items.
- Returns management and reverse logistics built into the offering.
- Claimed dispatch accuracy 99.8 % and fulfilment volume exceeding 1 million orders annually.
- UK & EU fulfilment capability, supporting international growth and multi-channel expansion.
Pricing:
Rapid Pack publishes starting pricing: e-commerce fulfilment begins at approximately £75 per month access fee.
For example, for large letter items to 100 g the fee is ~£2.90 (48 hour) and ~£3.45 (24 hour). Small parcels to 1 kg start around £5.05 (48 hour) and £6.15 (24 hour). Final pricing depends on item size, packaging, courier service, monthly volume and service level.
Pros:
- Transparent sample pricing publicly available gives good benchmarking.
- Strong sector-tailored fulfillment experience (e.g., beauty, supplements, fashion).
- Branded packaging and high accuracy claims support premium brands.
- UK & EU network gives flexibility for growth beyond UK sales.
- Good integration ecosystem and tech-enabled workflows.
Cons:
- Some reviewers raise concerns about service consistency (especially during peak) and smaller brands need to verify cut-off times and hidden fees.
- Starting fee (~£75/month) plus per-order costs may be less competitive for very low volume sellers.
- The limited number of independent customer reviews makes it harder to benchmark trustworthiness compared to larger 3PLs.
- Branded/unboxed packaging and custom workflows may carry higher surcharges for complex SKUs.
Summary of reviews from Trustpilot, Reddit, G2:
On Trustpilot, Rapid Pack holds a TrustScore of around 3.6 out of 5 based on 2 reviews. Users praise the helpful support and competitive rates, while some report that service has “deteriorated over recent months”.
There are scant Reddit or G2 reviews specifically for Rapid Pack, which implies potential risk for brands seeking large-volume assurances.
Overall, the feedback suggests Rapid Pack can be a very capable partner when setup is right, but brands should do thorough due diligence, especially reviewing service levels, cut-offs and volume commitments.
Best for:
Growing UK e-commerce brands shipping 750+ orders/month (or more) that want an integrated fulfilment partner with brand packaging, EU expansion potential and robust tech.
eHub
eHub presents itself as a shipping and fulfillment platform tailored for e-commerce brands and 3PLs. Their positioning emphasises carrier-rate optimisation, automation and flexibility across domestic and international shipping lanes, with tech-driven support even for smaller volume merchants.
Key features:
- Multi-carrier orchestration with access to discounted shipping rates across carriers domestically and internationally.
- Browser-based software and API support for automation of label generation, address validation, order splitting/combining and batch processing.
- Integrations with major e-commerce platforms such as Shopify, WooCommerce, BigCommerce, Amazon (and via API other custom carts).
- Real-time dashboards, analytics and shipping-cost visibility to help brands monitor transit times, carrier performance and shipping cost per unit.
- Supports both brands fulfilling themselves and 3PL networks requiring shipping infrastructure.
- Scalable model: small merchants and larger brands both supported via tiered plans and negotiation of shipping rates.
- International shipping support including UK and EU operations, making it possible for brands to expand beyond domestic UK fulfillment.
Pricing:
eHub offers a range of pricing tiers. Their basic plan starts at around US $21 per month under their “Basic” plan (500 labels, 3 stores) with higher plans for larger volumes. They also publish a trial period and a free-demo option. The actual cost of shipping (courier & fulfilment) remains variable based on volume, package size, destination and service level. Final pricing for full fulfilment workflows (warehouse, pick-pack, dispatch) typically requires a quote.
Pros:
- Strong shipping-rate optimisation gives cost saving potential even for lower volume brands.
- Easy setup and platform friendly for brands self-mobilising fulfilment or needing shipping software.
- Good support and positive feedback for tech integration and analytics.
- Flexibility between fulfilment models (self-fulfil, 3PL partner or hybrid) thus adapting to business growth.
- International shipping capability allows expansion beyond UK domestic.
Cons:
- Pricing may still be less transparent for full fulfilment operations (warehousing, pick-pack, returns) because those parts require bespoke quotes.
- Some user reviews note software lag or slower performance when processing large batches of orders.
- For businesses that want a full end-to-end UK fulfillment partner (warehouse + dispatch) rather than just shipping software, additional partner cost or integration may be required.
- The number of independent UK-specific review-cases for full fulfilment services is relatively small compared to major established 3PLs, so you’ll want to verify SLA and client references.
Summary of reviews from Trustpilot, Reddit, G2:
On Trustpilot, eHub holds an average score of about 4.0 out of 5 from 23 reviews, with customers praising the ease of use, good customer service and shipping cost savings.
Some negative comments raise issues like software responsiveness and occasional delays.
On G2 the platform is rated around 4.0/5 with 113 reviews; users highlight strong shipping support and value for money. Forum mentions suggest eHub works well for shipping optimisation but brands emphasise there is still work required to integrate with warehousing for full fulfilment workflows.
Best for:
E-commerce brands or small to mid-sized 3PLs that want a flexible, tech-first shipping and fulfilment platform to optimise costs, integrate easily and scale internationally.
Amazon FBA
Amazon FBA (Fulfilment by Amazon) is Amazon’s in-house fulfilment service where Amazon stores, picks, packs, ships and handles returns for your products. It positions itself as a plug-and-play solution for sellers who want to offload logistics and leverage Amazon’s massive UK/European fulfilment network.
Key features:
- Inventory storage in Amazon’s UK fulfilment centres; you send the stock once and Amazon handles the rest.
- Order picking, packing, shipping, customer service and returns are managed by Amazon in one workflow.
- Access to Amazon Prime eligibility for your listings, which can boost conversion rates.
- Integration with the Amazon marketplace plus options to sell internationally through Pan-European fulfilment or remote fulfilment.
- Real-time inventory and performance dashboards via Seller Central.
- Incentives for new sellers such as free storage/removals for qualifying stock under the FBA New Selection programme.
- Scalability: from small sellers to global brands, the same infrastructure supports them all.
Pricing:
Amazon FBA pricing in the UK is complex because it depends on size, weight, storage time, product category and service level.
You’ll pay: a monthly selling plan fee (£25 excl. VAT for Professional selling plan in the UK) plus referral fees (typically 8-15% of item sale price) plus fulfilment fees per unit (for picking, packing, shipping, returns) plus storage fees (volume per month, higher rates in Oct-Dec).
For example, in 2025, fees for a light envelope item might begin around £1.80 per unit for fulfilment, and storage might rise for peak season. Because of all variables you should use Amazon’s FBA revenue/fee calculator for your exact SKU.
Pros:
- Massive infrastructure and logistics network ensure high reliability and speed.
- Prime eligibility and Amazon marketplace access potentially increase sales.
- Minimal logistics overhead for the seller, outsourced fulfilment and returns.
- Strong overseas/European expansion capability built-in.
- Transparent fee tools and calculators help estimate costs if you know your metrics.
Cons:
- Less flexibility in branding/unboxing and custom fulfillment workflows compared to specialised 3PLs.
- Costs can escalate quickly if items are large/heavy, slow-moving, oversize or stored long term.
- Because many sellers use it, competition is higher and you may need to optimise heavily.
- You have less control over fulfillment processes vs dedicated 3PL partners.
- Some sellers report surprise fees (storage, removal, aged inventory) which require active management.
Summary of reviews from Trustpilot, Reddit, G2:
While Amazon FBA doesn’t have a single “review score” like independent 3PLs, UK seller guides and forums reflect a broad consensus: most sellers appreciate the scale and ease of Amazon FBA, especially for growth and international reach; but many caution that margin-erosion can happen if you don’t actively manage storage, fees and SKU performance.
Articles cite FBA fulfilment fees being a major cost line and recommend small sellers check profitability carefully. The sentiment is that FBA is an excellent growth tool, but not necessarily the most cost-efficient for very low volumes or highly customised fulfilment.
Best for:
UK-based sellers who want to scale fast, access the Amazon marketplace (and Prime), and outsource fulfillment entirely rather than build their own logistic operation.
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What to consider when choosing a UK fulfillment company
When you’re selecting among the best fulfilment companies in the UK, the right partner can make a big difference to your costs, customer satisfaction and ability to scale. Below are the key criteria to evaluate, with a focus on UK-ecommerce needs.
- Pricing Structures (Pick-Pack, Storage, Shipping)
You’ll want to dive into how the fulfillment provider charges for each step: receiving inventory, storage, picking & packing, shipping and returns. Transparent pricing (with clear per-unit or monthly figures) makes budgeting easier.
Hidden surcharges or vague minimums can erode margins. Also check how they handle slow-moving stock (storage fees) and whether shipping is included in their “fulfilment fee” or billed separately.
- Integrations (Shopify, WooCommerce, Amazon)
Seamless tech integration is critical. The fulfillment company should connect easily to your e-commerce platform(s) and marketplaces (e.g., Shopify, WooCommerce, Amazon) so you don’t end up manually importing orders or reconciling stock.
Look for real-time inventory updates, order status tracking and API support if you expect growth or custom workflows.
- Warehouse Locations and Coverage
Where the provider’s fulfilment centres are located affects delivery times and shipping cost. If most of your customers are in the UK, you’ll want a warehouse that is well-placed (e.g., Midlands or North West) for fast national coverage. If you plan to ship internationally (Europe, US), check whether they have a network beyond the UK or partner warehouses to support that.
- Same-day or Next-day Dispatch Capability
Customer expectations in the UK have moved quickly. Same-day or next-day dispatch can now be table stakes in many categories.
Ask about the cut-off time for same-day processing, and what “next-day” actually means (does that include courier pick-up, national delivery, etc?). Make sure the provider can meet your promised level.
- Returns Management
A strong returns process is often overlooked but essential for customer experience and cost control. A good fulfilment company should offer returns inspection, restocking or disposal, real-time returns tracking, and reintegration of sellable stock.
Ask how they handle high-return categories (e.g., apparel, electronics) and whether they support exchanges or rerouting.
- Customer Service Responsiveness
Fulfilment is operational and things will go wrong occasionally (lost stock, courier delays, inventory errors). You want a partner who gives you a dedicated account manager, clear SLAs (service level agreements), transparent reporting and proactive communication.
Poor responsiveness can mean lost sales, unhappy customers and hidden costs.
- Scalability for Growth
Your fulfillment partner should be able to scale with you. That means handling increased order volumes, adding product lines, coping with seasonality, international expansion, and more complex workflows (kitting, subscriptions, B2B) without needing to switch providers.
Check for flexibility in pricing, warehouse space, and the ability to add new services as you grow.
Industry-specific Needs (Beauty, Apparel, Supplements, Pet Products)
Different product types bring different fulfilment challenges:
- Apparel may require size variants, returns-friendly workflows and packaging that supports unboxing.
- Beauty and supplements may demand regulatory compliance, tamper-proof packaging, temperature control.
- Pet products or bulky items may need specialised handling, pallet shipping or higher freight costs.
- Make sure your chosen provider has experience in your specific sector or can support the workflows you need.
CTA: Check if Bezos.ai’s multi-channel integrations fit your tech stack.
UK e-commerce landscape in 2025
The UK remains one of the most mature e-commerce markets in the world. Online sales passed roughly £125 billion in 2024 and continue to grow in 2025, with online now accounting for about 28% of all retail sales and online spending up around 5% year on year.

Most profitable niches
High growth and solid margins cluster around a few key categories. Health and beauty, home and garden, and fashion and apparel remain stand-out performers, supported by “improve not move” home trends and ongoing demand for self-care and lifestyle products.
Impact of Amazon Prime expectations
Amazon Prime has rewired UK shopper expectations. Next-day delivery is now treated as a default rather than a premium perk, and industry analysis notes that receiving an order within one or two days has become the norm. This pushes smaller brands to match Amazon-style speed, even if they are selling on their own sites.
Customer delivery expectations
Surveys show that over half of consumers expect delivery within 48 hours, and only about a third are willing to wait two to three working days. Same-day delivery is growing fast, and research suggests around 64% of consumers are more likely to buy when same-day is available, which explains why late cut-off times and express options are now core selection criteria for UK fulfillment partners.
Rise of cross-border e-commerce
With domestic growth maturing, UK brands are leaning harder into cross-border sales.
Reports show UK cross-border e-commerce sales up about 4% year on year, with EMEA-wide cross-border growth around 6% as retailers look to Europe and beyond for new customers. This makes EU-based warehousing and international shipping capabilities a major differentiator among UK fulfilment companies.

Why more brands are switching to 3PL partners
As order volumes rise and delivery expectations tighten, many brands find in-house fulfilment too slow, expensive or error-prone.
UK and European reports highlight that e-commerce already represents more than a quarter of the local 3PL market, growing at close to 8% CAGR, as retailers outsource warehousing, staff and carrier management to specialists.

Brands switch to 3PLs to gain faster delivery, better inventory control, access to multi-carrier networks and the ability to scale without signing their own warehouse leases or building large operations teams.
Expand into Europe without compliance complexity — talk to us.
Schlussfolgerung

The UK fulfilment market in 2025 offers a wide range of providers with very different strengths. Some specialise in low-cost domestic shipping, others excel at late cut-off times or niche product handling, and a few focus on premium tech and international reach.
These differences matter when comparing options because each 3PL serves a slightly different type of brand and operational requirement.
Bezos AI stands out for its automation, clear pricing structure and ability to support fast scaling without adding unnecessary complexity. Its tech-first model, broad integration options and transparent fees make it a reliable choice for brands that want predictable costs and room to grow.
The best fulfillment partner will always depend on your order volume, SKU variety, product type and the delivery speeds your customers expect. A startup with simple items needs something very different from a multi-channel retailer or a brand shipping across the UK and EU.
CTA Ready to find the fulfillment partner in the UK that fits your brand? Contact us.
FAQ
- What are the best fulfillment companies in the UK
Top performers often include Bezos.ai, Huboo, Zendbox, Core Fulfilment and ShipBob UK thanks to strong tech, fast dispatch and reliable operations. - How much does UK fulfillment cost
Costs typically range from £1–£2.50 per order for basic pick-pack, plus storage, shipping and returns, with total costs rising for heavier or complex items. - What is typical pick and pack pricing
Most UK providers charge around £1–£2.50 for the first pick and £0.20–£0.50 for any additional items. - Do fulfillment companies offer same-day dispatch
Yes, many offer same-day dispatch if orders are placed before their cut-off time, which often falls between mid-afternoon and late evening. - Which fulfillment companies integrate with Shopify and Amazon
Nearly all major UK fulfillment providers integrate with Shopify, WooCommerce and Amazon as standard. - Are UK fulfillment services scalable
Yes, reputable 3PLs scale with your growth, offering flexible storage, staffing and shipping capacity as order volumes increase. - Do fulfillment centers handle returns
Most UK fulfillment companies manage returns, including inspection, restocking and updating inventory. - What warehouse locations matter most
Centrally located warehouses in the Midlands or South East usually offer the fastest and most cost-efficient national coverage. - What is an affordable fulfillment option for small businesses
Smaller 3PLs with transparent pricing and low minimums tend to be the most budget-friendly for young brands. - Which fulfillment company is best for international shipping
Providers with multi-warehouse networks or established EU and US shipping lanes, such as larger global 3PLs, are usually best for international expansion.
As a part of the Bezos.ai team, I help e-commerce brands strengthen their fulfilment operations across the UK, Germany, the Netherlands and the US. I work with merchants that want to simplify logistics, reduce costs and expand into new markets. I’m also building my own e-commerce brand, which gives me practical insight into the challenges founders face. In my writing, I share fulfilment strategies, growth lessons and real-world advice drawn from both sides of the industry.




